One AI-native platform. Built for the way partners actually work.

CONTENT PERSONALIZATION

Co-branded content for every partner. In every market

Personalize, co-brand, and localize partner content at the scale global ecosystems require. Trained only on your approved content, with brand and compliance guardrails built in. One brand, every partner, 130+ languages.

Partner Activation

Activate every partner. Not just the top 20%.

Replace folders, filters, and training videos with intent-based interaction. Partners describe what they need, and Structured’s AI builds it. Personalized portals, frictionless onboarding, and self-service execution with brand guardrails.

Campaign Automation

From approved asset to live campaign in minutes.

Automate the full partner campaign motion: assembly, scheduling, multi-channel publishing, and follow-up. Pre-built workflows handle the heavy lifting so partners launch faster across every channel.

PERFORMANCE & INSIGHTS

Stop measuring partner logins. Start measuring partner activity.

Track campaign execution, lead generation, content usage, and partner performance by tier. See what’s working across the ecosystem so you can invest where it matters most.

Leader status made official by The Forrester Wave.™

According to Forrester Research’s The Forrester Wave™: Partner Marketing Automation Platforms, Q2 2025, Structured was named a Leader in the inaugural evaluation of the PMAP category, with perfect scores for innovation, customization, AI, and the highest distinction for client satisfaction. The report recognized Structured as the only vendor solely focused on B2B partner marketing automation.

Structured is pushing boundaries with ServiceNow, enabling us to break glass and redefine what’s possible in partner marketing. Their forward-thinking platform accelerates execution, personalization, and scale—helping us not just keep pace with change but lead it.

Meaghan Moore
VP of Global Partner Marketing
SERVICENOW

Structured is the only platform designed to support the two-tiered distribution model we see in the IT channel space. The technology gave us the flexibility and scalability we were looking for.

Randy S.
Partner
A Fluent Vision

Structured is a key part of our marketing strategy. Our collaboration has stood the test of time over several years and has been instrumental in expanding our reach and influence. Its unique approach to customization, video content, and now AI sets Structured apart.

Eric E.
Senior Director, Global Partner Marketing
SERVICENOW